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Principal Product Designer

Job Family: Product Design  | Level: P6

Career Level Description

  • Recognised as an external thought leader within a strategic organisation Function or job discipline/domain and requires broad and comprehensive expertise in leading-edge theories, techniques and/ or technologies within own field.
  • Proactively identifies and solves problems that impact the management and direction of the business.
  • May participate in the development of the product or business strategy.
  • Progression to this Level is typically restricted on the basis of individual capabilities and business requirements.

Core Skills

Skill

Levels

Agile Methodologies

Expert

Competitor Intelligence

Expert

Cross-Functional Collaboration

Expert

Design / Product Thinking

Expert

Design Ops & Process

Expert

Resource Management

Expert

Tooling

Expert

User Experience Design​

Expert

User Interface Design​

Expert

User Research

Expert

Potential Next Movements

Professional

Management

M5

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M4

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P6

Principal Product Designer

(Current role)

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ITV Behaviours (Leadership)

  • Digital mindset
  • Be agile (leadership agility)
  • Drive collaboration
  • Inspire creativity and innovation
  • Lead with clarity and pace
  • Cultivate resilience (for self and others)
  • Promote Diversity, Equality, Equity & Inclusion